Below is a fun and creative ad campaign I produced with the help of a fellow illustrator at work for a leading Canadian meat packing food processing company called Olymel.
About this project
- Art Direction
- Graphic Design
At my former creative agency MW3, I worked closely with Benoit Pellé to come up with various ideas and out-of-the-box concepts for smoked flavoured products such as sausages, bacon, and ham at Olymel.
The design itself is driven by typography, but contains a strong message that I believe works extremely well for Olymel, which also targets an important quality of the company. Who doesn’t enjoy a delicious smoke flavoured meat sandwich in the summer? Or a juicy burger with smoked bacon strips inside of it during a hockey game? I personally love it! And Olymel nails all these food products down to one of the best flavours in the business.
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♡ Carefully created with Adobe®
Thanks for looking!
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